Q 1. Examine at least 3 examples of this MNC entering a new national market. Find examples of export, turnkey, licensing, joint venture, acquisition and/or greenfield strategies. How did these work out? What were the Home Country Costs and Benefits in each case?
Q 2. Do an assessment of the production strategy and supply chain of the MNC. Be sure to address outsourcing and TQM. Where does this MNC produce product? Apply in detail the country, technological and production factors involved.
Q 3. Characterize the inter-organizational relationships of upstream/downstream entities involving vendors, suppliers, partners, buyers, customers and clients.
Summary
Samsung, as a Multi-National Company has strives to strengthen its business portfolio by strategically entering into new national markets. While the home country costs exceed a billion dollars easily, the benefits have included an increase in profitability, a diversified product line
