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Question

Question 1 – Can you outline and explain, in your own words, the dis confirmation paradigm?

Question 2 – What is consumer loyalty and what are its implications?

BUSN 2020 Week 8 Question.docx

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Solution Preview

Dis confirmation Paradigm as the most encouraging hypothetical system for the appraisal of customer fulfillment. The model infers that consumers buy products and ventures with pre-buy assumptions regarding the foreseen exhibition. The desire level at that point turns into a standard against which the item is judged. That is, when the item

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