Unit II Case Study 

As the managing director for your company, based in India, that manufactures computer equipment, you are negotiating with an official in China. His job is to select computer equipment for city employees. You are adamant that you want all the specifications named clearly in a contract. However, the Chinese official is not interested in the technical and financial details. In one to two pages, explain why having a cultural profile of people in the official’s cultural group could help you avoid a breakdown in communication in this situation. How can you get through the intercultural impasse and obtain a contract that both you and the Chinese official find acceptable? Your case study should be properly formatted to include a title page, running head, page numbers, and reference list. The paper should follow APA guidelines for all resources for in-text citations, paraphrasing, and references. Remember to use the CSU Online Library to assist you in the research for this assignment. Information about accessing the Blackboard Grading Rubric for this assignment is provided below.